Attracting new users or business as usual? A case study of converting academic subscription-based journals to open access

« This paper studies a selection of 11 Norwegian journals in the humanities and social sciences and their conversion from subscription to open access, a move heavily incentivized by governmental mandates and open access policies. By investigating the journals’ visiting logs in the period 2014–2019, the study finds that a conversion to open access induces higher visiting numbers; all journals in the study had a significant increase, which can be attributed to the conversion. Converting a journal had no spillover in terms of increased visits to previously published articles still behind the paywall in the same journals. (…) »

source >, Lars Wenaas, 23 mars 2021